Sunday, February 11, 2007

Empire State Building in Mardi Gras Colors for 2007

UPDATE on The Empire State in Mardi Gras colors...

We're talking with the Empire State Building (ESB) management to go Purple-Green-Gold again on Fat Tuesday! (working on making it an ANNUAL event too). It made national news last year :)
New Orleans and the entire Gulf Coast is still rebuilding and we suggest as
another symbolic gesture to light the ESB on February 20, 2007 in

We filled out the forms and have gone back and forth with emails to justify a purple/green/gold theme on Fat Tuesday.

ESB wants to know what promotional material we have, what sort of media outreach we've got planned, etc. I'm not sure but it sounds like a large budget is needed. Maybe St. Patrick can spare some resources from his March 17th publicity ESB in green campaign. ;)
ESB Wrote:
"Last year we received media attention for the special lights, mostly due to it
being the first Mardi Gras since Katrina.
Do you have samples of promotional
materials? What media outreach will be undertaken? What connections do you have
with New Orleans?"

If you've got a sec, tell the esb you'd like to see purple-green-gold on Fat Tuesday too. :)

I've got a buddy who is going to shoot some video of the Empire State Building in Mardi Gras Colors, check back on 2/20 to see if we get the green light from ESB lighting mgt (pun intended)